ServiceNow completes Sweep acquisition to add agentic AI for CRM

ServiceNow confirmed it completed its acquisition of Sweep, an Israeli AI startup, on September 1, 2026. The companies had not announced the deal, and ServiceNow declined to confirm the price; press reports put it in the hundreds of millions of dollars. Sweep's product is an agentic layer that acts on data inside enterprise systems such as Salesforce, HubSpot and ServiceNow. ServiceNow says the technology will strengthen its AI-native development and agentic CRM deployment.

• Completion confirmed for September 1, 2026
• Price not confirmed by ServiceNow; press reports say hundreds of millions of dollars
• Sweep raised about $46 million in disclosed funding, including a $22.5 million Series B in May 2025
• Stated aim: AI-native development and agentic CRM deployment